Expert Insights & FAQ - Spotify Growth

Expert Insights & FAQ

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Getting Started

Essential metrics, key concepts, and fundamental strategies

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Releases & Timing

When and how to release music for maximum impact

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Promotion & Marketing

Advertising, playlisting, and growing your audience

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How Spotify Works

Understanding the algorithm, data, and recommendation system

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Advanced Growth

Scaling strategies, optimization, and long-term success

Save rate is the most critical metric for Spotify success. When listeners save your song, it signals to the algorithm that your music is worth recommending to others. This is what triggers algorithmic playlist placements.
Jesse Cannon, 'How To Get Millions Of Streams On Spotify In 2025'